Linear TV Networks vs Digital Providers: The Shift of Competition and the Future of New Content, within the Context of Changing Viewing Trends and Adaptation

Linear TV networks have long been recognized as mainstream television formats, relying on scheduled programming via public channels. In contrast, on-demand streaming operate on viewer-driven consumption, with Netflix, Disney+, and Apple TV+ serving as dominant forces. As media consumption habits shift, rivalry between conventional TV networks and o

read more